DIGITAL MARKETING SPECIALIST (REMOTE POSITION)

Published May 24th, 2024

As a Digital Marketing Specialist at this organization you will play a pivotal role in optimizing, developing, and executing our digital marketing programs. Reporting to the Digital Marketing Technology Manager, you will collaborate with various teams to enhance brand awareness, generate leads, acquire customers, and improve retention through innovative digital marketing initiatives.
 

Why Join the company?

We innovate, collaborate, and work with purpose. By unlocking the potential of people, partnerships, and nature to accelerate sustainable solutions for the health of the planet, our work has a positive impact on the environment around the world. We’re always looking for people who can bring new talents and experience to our team. 

 

Who You Are: 

·         Demonstrates company values of honesty, integrity, respect, commitment, and openness to change.

·         Fosters collaborative relationships and maintains a positive attitude.

·         Possesses strong communication and problem-solving skills.

·         Curious and creative thinker with a passion for teamwork.

·         Solid project management skills with attention to detail and accountability.

 

Your Experience Should Include: 

·         Bachelor’s degree in marketing, business, communications, or related field.

·         4+ years of digital marketing with proficiency in SEO, PPC, and analytics tools.

·         Proven experience working with Google, Hotjar, and SEMRush

·         Google Analytics and Google AdWords certification.

·         Proficiency in HTML/CSS, JavaScript/jQuery, and PHP/SQL.

·         Experience with Adobe Creative Cloud is a plus.

 

Job Responsibilities: 

·         Act as the in-house subject matter expert for SEO and PPC analytics related to web marketing, website analytics, ecommerce, and keyword strategy.

·         Lead updates for our corporate website and ecommerce platforms.

·         Analyze marketing campaign performance and provide recommendations to improve results, including A/B testing to continually refine and improve approach based on data insights

·         Collaborate with key stakeholders to understand goals, target audiences, and product strategies to ensure digital campaign strategy meets desired business outcomes.

·         Assist in lead nurturing process to develop multi-touch campaigns and lead tracking progression through marketing and sales funnel.

·         Manage budget allocations for digital marketing campaigns

·         Stay updated with digital marketing tracking strategies, compliance regulations, and best practices.

·         Provide thought leadership on marketing technologies, AI and support digital marketing projects as requested.

Total Compensation & Care: 

  • Base salary dependent on experience and demonstrated performance 
  • Formal and informal training opportunities 
  • Comprehensive health and dental benefits 
  • Income protection: short- and long-term disability coverage, life insurance, paid personal sick time 
  • Vacation time exceeding industry standards 
  • Company funded retirement savings program with individual contribution opportunities 
  • Meaningful and challenging work 
  • Curated intentional culture focused on growth and development, engagement, and communication 
Attach a resume file. Accepted file types are DOC, DOCX, PDF, HTML, and TXT.

We are uploading your application. It may take a few moments to read your resume. Please wait!

Skip to content